First Responders First

THE FEELINGS

I had the great opportunity to work with the Niceshit studio on this lovely project.
Supported by Laura Hyde Foundation, First Responders First is an initiative that was set up to support NHS healthcare workers on the UK front line.

It's so good to have the chance to work on something that you love but working with a subject that matter makes a complete difference

Client: Niceshit     Studio: Niceshit     Role: Lead 3D Designer & Animator


Supported by Laura Hyde Foundation, First Responders First is an initiative that was set up to support NHS healthcare workers on the UK front line.


Combining 2D and 3D 
By Mixing these two worlds, you can get the power of the 3D tools and put them together with a unique and personalized 2D style.


Assets and Look Development
The combination between realistic textures and lighting with some bolder and stylized elements. This approach was the perfect fit to go along with the 2D, textured characters.

Character Design

  • Jelly
    Production Company: Jelly
    EP: Laura Thomas
    Producer: Tom Henneberry
    Director: Niceshit

    Niceshit
    Creative Directors: Carmen Angelillo, Rodier Kidmann & Guido Lambertini
    EP: Agusta Timotea
    Art Directors: Rodier Kidmann & Carmen Angelillo
    Animation Director: Guido Lambertini
    2D Design & Illustration: Rodier Kidmann, Bianca Sangalli Moretti & Ganstoll
    Lead Cel Animator: Josep Bernaus
    Cel Animation & Clean Up: Josep Bernaus, Pablo Cuello, Ezequiel Cruz, Ana Freitas, Bianca Sangalli Moretti, Carmen Angelillo, Rodier Kidmann & Guido Lambertini
    3D Lead: Jonas Nunes
    3D Design & Modelling: Jonas Nunes, Cristian García, Rodier Kidmann, Guido Lambertini, Pablo Schiavo & Carolina Carballo
    3D Animation: Jonas Nunes & Guido Lambertini
    Edit & Compositing: Guido Lambertini, Matías Mastrogiano, Ana Freitas & Carmen Angelillo
    Sound FX & Audio Mix: Facundo Capece & Lola Ritcher


    Bespoke Composition: Felt Music
    Composers: Pippa Cleary & Keiran Merrick

    IPG Health UK
    President: Jonathan Kukathasan

    McCann Health London
    Executive Creative Director: Guy Swimer
    Deputy Executive Creative Director: Kieran Delaney
    Associate Creative Director: Libby Middlehurst
    Senior Art Director: Cem Hasimi
    Agency Producer: Rita Juggessur
    Account Director: Oliver Fraser
    Senior Account Manager: Hannah McMahon